apple contributed nothing towards earning as a cutomer, but demand a 30% share of subscription revenue for the first year of membership.
I don't think that's the case. People are consuming media on smartphones, even at home.
As said, there are plenty of people who subscribe directly to Netflix and Co. through their iPhones or this whole cut conversation would be irrelevant.
I'd argue that a large number of people doing so are customers that could be acquired through iOS only, because they've chosen to not buy android devices.
They pull the app if the app maker tries to do that.
That's not different from what Epic did with Fortnite and I see why Apple has a problem with that.
But I meant customers opening a web page voluntary on a random device. I subscribed to Netflix through my windows 10 PC and gave my account data to my mother so she can access Netflix on her iPad. That was unproblematic. Apple is not seeing a cent from my Netflix sub.
I'm pretty sure an iOS user could open Safari, type in Netflix.com and subscribe that way.
But as said, people do not care. It's more easy and more comfortable for them to probably sub through the app. Which speaks volume about what is more relevant to them: The app or the device they bought.
Best case scenario for Netflix and co.: Things are entwined and this more of an egg - hen situation. I think millions of people would still choose to get an iPhone, even if Netflix wasn't available on it and that Netflix is more profiting from Apple than Apple from Netflix.
But in the end they both do not need each other to be successful.
I don't think Epics case has merit, because they knew what they were doing and went in with eyes open.
I think there is a malicious undertone in how they did things. Or to be honest: Epic played vicious, tried to be manipulative but with a strategy that was written by a five years old. The basic idea of challenging the 30% cut is fair enough. but that is already being challenged. I just do not think zero percent is fair. There is too much value in the brand.
Valve avoid this by only taking a cut of the sales they themselves make; despite being in control of key generation they permit alternative vendors.
Unfortunately Valve is a unique company. They even allow "fans" to use their IPs to make games, like Black Mesa. I've never seen anything like that.
I can't give valve enough credit for what they are doing and I think this is one of the reasons why so many people side with them.
But Apple is clearly not Valve and Epic isn't either. We are talking about two companies with questionable Morales and Netflix may look like prince charming but is no innocent lamb either. They are all strictly motivated by money and act accordingly. My compassion for all of them is low to non existent.
I don't think Apples claims that any users of IOS must pay a tithe to Apple for using services that they may already be using prior to buying an iPhone, and that not having an Apple-get-paid option means the app is rejected is a fair stance.
I think it's fair enough to demand a share for giving a third party access to your brand. But a court will make a decision about that. It will take years, but we'll have an answer eventually.
But I'm really enjoy the conversation about it.
i regret to inform you Sweeney is tweeting again
I swear, should there be any reason for Tim to make a court statement in person (there won't).
He'd wear a neck bracelet and sit in a wheelchair with one foot in plaster cast.
It would look silly and manipulative, but because it was his idea nobody would find the courage to stop him.