What Tim says here is true.
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Tim Sweeney says Epic Games Store giveaways help boost sales on other platforms
The Epic founder also acknowledged that the store's bold approach has made him an 'arch-nemesis' of some PC gamers.www.pcgamer.com
I tried Horace and Impossible Lair that EGS gave away and then bought them on Steam sale because I liked them. I will also get TABS and Farming Simulator 19 on Steam sale which was given away on EGS.
Looks like same thing happened for Civ6, newly released DLC is on top of sales on Steam right after main game was given for free on EGS.
Out of curiosity, how is this 15% market share calculated?
-Summ of all accounts across all platforms and EGS has 15% of that?
-Total number of accounts on Steam vs. number of accounts on EGS?
-Unique logins per month on EGS vs. unique logins per month on Steam ?
-Total amount of digital PC sales/month in comparison to the amount of sales on EGS/month?
I assume they are comparing unique logins per month with Steam, but that's not saying anything at all about people actually buying from EGS. Not with games like GTA V being given away for free last month.
I don't trust this number at all.
But apart from that, I think you're right about monthly logins. Although as you say it very well, it doesn't mean anything. It will just be fuel for lazy journalists to say "EGS get 15% of the market what a success !".
Even if, everything considered, 18 months after launch, with so much money invested, 15% doesn't look like a success to me. Especially if it only mean active accounts with free games, not active users buying stuff.
And after re-reading the article, without mentioning any source (and unless I missed that information elsewhere, in that case please correct me), that 15% market share comes right out of his ass as far as I'm concerned. When you pretend something like that, back it up with facts.